Organic Marketing with a Hybrid Approach to Social Media and SEO

Thumbnail with Katt Wagner pointing that says Facebook Update. Sharing Links = Better than Ever. This is why the back button was broken. With a green check mark

Facebook Update Adds Link History, Makes It’s Easier Than Ever to Open Links

The latest Facebook update adds a Link History feature and makes it easier than ever to share and explore external links on Facebook.

And yes – it’s why the back button was broken.

In short:

  • The back button is working again!
  • Mobile users can easily explore links without leaving Facebook.
  • New features make it easy to share, bookmark, and browse link history.

Watch a short video on this Facebook update:

Here’s how clean the new mobile browser is – it’s easier than ever to share links on Facebook!

Facebook Updates the External Link Experience

Facebook’s latest update optimizes how external links load on mobile. When a user clicks a link to a website within a Facebook post, the page will load within Facebook with a new and improved interface.

Users can quickly return to Facebook, share, refresh, or bookmark the page, and visit their Link History, which we’ll look at next.

Screenshot of the new Facebook update to mobile web browser and link history feature
New features optimize Facebook’s mobile browser, making it easier than ever to open links from Facebook posts.

New Link History Feature: Revisit Links from the Last 30 Days

A standout feature of this update is the introduction of Link History, which allows users to revisit any link clicked within the last 30 days. This means users don’t need to try to remember what they saw, find a screenshot they took, or lose something just because they don’t have time to dive in right now.

Also, this makes it easier to get back to a link when the timeline unexpectedly refreshes on you (I hate when that happens!).

Dispelling Myths: External Links, Facebook, and Shadow Banning

The truth is that sharing external links on Facebook does not get you shadowbanned or limit your reach. This update can finally put that myth to rest.

Additionally, the optimized link experience means no more “You Are About to Leave This Site” messages. This message required an extra click for users to load the web page, and it also could be seen as suggesting the link was untrustworthy. This message was frustrating and likely deterred a decent number of people from making it to the destination of the link they clicked.

Explore more: 5 Myths to Remove from Your Facebook Growth Strategy in 2023

Available on Mobile Only (iOS and Android) for now.

While the latest update is currently exclusive to mobile users, this is where it’s most important. On a PC, you can easily navigate between multiple tabs or windows, as well as quickly bookmark or favorite something you opened via Facebook. This wasn’t the case when a link was opened through the mobile app until now, with the new built-in buttons making it easier to save and share links. This is a huge user experience improvement for the large base of mobile users on the platform.

How to Turn Link History On and Off: Steps

To turn the new Link History feature on or off, follow these steps:

  • Tap any link inside the Facebook app to open Facebook’s Mobile Browser.
  • Tap “more actions” in the bottom right, then select “Browser settings.”
  • To turn on Link History, tap the switch next to “Allow link history,” then tap “Allow” to confirm.
  • To turn off Link History, tap the switch next to “Allow link history,” then tap “Don’t allow” to confirm.

Note: When turning off Link History, your link history will be immediately cleared, and you won’t be able to see any links you’ve visited. It may take up to 90 days for Meta to complete the deletion process. Learn more here.

Stay in the Loop with Facebook’s Latest News

Facebook’s latest update means creators and users can embrace a more streamlined link experience. Even though we had to deal with a broken back button for a few days, I’m glad we have this improved user experience in Facebook’s mobile browser.

For updates (and memes!) about Facebook, connect with me on YouTube and Facebook. I’ll keep you posted as the platform continues to grow and change.

Explore more: 5 Myths to Remove from Your Facebook Growth Strategy in 2023

Share the Post:

3 thoughts on “Facebook Update Adds Link History, Makes It’s Easier Than Ever to Open Links”

  1. It is appropriate time to make a few plans
    for the future and it’s time to be happy.
    I have read this put up and if I may I want to recommend you few interesting issues
    or suggestions. Maybe you can write next articles regarding this article.
    I wish to learn even more things approximately it!

    Reply
  2. I have been surfing online more than three hours today,
    yet I by no means discovered any interesting article like
    yours. It is pretty value enough for me. In my opinion, if all website owners and
    bloggers made excellent content as you did, the web will likely be a lot more helpful
    than ever before.

    Reply
  3. Wonderful beat I wish to apprentice while you amend your web site how could i subscribe for a blog web site The account aided me a acceptable deal I had been a little bit acquainted of this your broadcast provided bright clear idea

    Reply

Leave a Comment

Related Posts